AI Insights · Timothy · April 2022
Top 5 Business Apps Performance in Nigeria Q1 2022
Discover how the top 5 business apps fared in Nigeria during Q1 2022 with insights on downloads, revenue, and active users from Sensor Tower.
In the first quarter of 2022, the top 5 business apps in Nigeria exhibited varied performance trends in terms of downloads, revenue, and active users. Here’s a detailed look at how each app performed over the quarter.
Zoom Workplace from Zoom Video Communications, Inc. saw a consistent rise in weekly downloads, peaking at approximately 34.8K in mid-February. Weekly active users also showed a steady increase, starting at 405.6K and reaching 484.2K by the end of March. Revenue, however, remained relatively low, with a notable peak of $47 in mid-January.
Google Chat by Google experienced significant growth in weekly downloads, culminating in a high of about 47K at the end of March. Active users followed a similar trajectory, beginning at 104.2K and ending at 178.8K. The app did not generate any revenue during this period.
OnPhone - Second Phone Number from AnyDay Apps demonstrated remarkable growth in both downloads and revenue. Weekly downloads surged from 37 in late December to 59.5K by the end of February. Revenue mirrored this growth, reaching a high of $1.9K in mid-March. Active users increased significantly, from 119 to 41.8K over the quarter.
WhatsApp Business by WhatsApp Inc. maintained a strong presence with weekly downloads peaking at 144.8K in late February. The app's active users started at 1.9M and grew to 2.0M by the end of March. No revenue was generated during the quarter.
Lastly, LinkedIn: Network & Job Finder from LinkedIn Corporation showed stable weekly downloads, with a peak of 17.5K in mid-January. Active users saw a gradual increase from 537.3K to 571K. Revenue was highest at the start of the quarter, with $6.6K in late December, and saw a decline to $3.9K by the end of March.
These insights highlight the dynamic nature of the business app landscape in Nigeria. For more detailed information and additional insights, visit Sensor Tower.